JoAnna Haugen
Writer · Speaker · Consultant
Well, hello there! Welcome to my small corner of the online world.
I am JoAnna Haugen – an award-winning writer, speaker, storyteller, creativity connoisseur, and hopeful global citizen of the world.
I am also the founder of Rooted, a purpose-driven communications consultancy, learning lab, and solutions platform at the intersection of social impact, storytelling, and sustainable and regenerative tourism practices. My expertise sits at the intersection of social impact, storytelling, and regenerative and sustainable practices. For more than 15 years, I have worked with purpose-driven brands in tourism and beyond to amplify unexpected stories, challenge extractive narratives, and redefine what meaningful impact actually looks like.
If my professional life were a dating profile, it would look something like this:
- Dreamer, disruptor, doer
- Insatiably curious and unabashedly hopeful
- Loves deep questions, thoughtful conversations, and creative big ideas
- Unapologetically questions the status quo
- Searching for: Partners and clients unafraid of teetering between what is and what could be
- At my desk: A high-quality fountain pen, fresh cup of coffee, and lap cat
- Superpower: Always reading at least four books
Your Needs.
My Experience, Expertise, and Support.
Are you an editor or publisher
looking for print-ready stories about creative ideas and solutions – and the changemakers behind them?
Are you an event or podcast producer
focused on mindful travel, responsible storytelling, social impact, or the importance of amplifying solutions?
Are you an organization or small business
with deeply ingrained ethical values supporting local people and encouraging thoughtful discourse in need of support?
My portfolio includes speaking engagements and workshops, articles in dozens of print and online publications, book contributions, collaborative client projects, and much more.
